I like to keep up to date with what is happening online and yesterday the main story that caught my eye was the one where the FTC have updated their regulations. These new rules will come into effect on the 1st of December.
If you promote products on your blog or you write paid reviews you now have to disclose them. I’m not sure how this will effect everyone and I’m sure you will all have your views on this too. A Google search for blogger must disclose endorsement will bring up over 60,000 results so this is obviously causing quite a stir. Below is a list of some of the articles for those interested in reading more.
Cnet News
Lockergnome
Bizjournals
Fiercecio
NPR
Dmwmedia
PC World
MSNBC
How will these new regulations affect you and your blogging?
Unti next time,
Keep Writing
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{ 2 comments… read them below or add one }
Hi Amanda,
I heard about this first here. It is a bit daunting and impressive how the tendrils of government weave themselves into our daily lives.
I don’t do too much in the way of product reviews and such, but I’m not apt to change my style if I do. If the FTC comes after a little ol’ blogger like me I guess I should just give up anyway and go pick radishes or something.
George
Same here George,
I don’t promote much but if I do I will be a lot more careful about disclosure now.
Amanda